Gameday guideOfficially licensed

What to Wear to a Mizzou Game: Missouri Tigers Gameday Outfit Guide

What to wear to a Mizzou game: gameday outfits, tailgate essentials, sizing and gift ideas for Missouri Tigers fans. Officially licensed.

By UPSIDE 3 min read

Missouri Tigers apparel by UPSIDE

Whether you're headed to a home game in Columbia, MO, watching with friends, or just repping the Tigers on a regular Tuesday, this guide covers what to wear, how the pieces fit, and the best Mizzou gifts. Every piece below is officially licensed by the University of Missouri and designed by UPSIDE, with the school name flipped upside down so it stands out in a sea of black and gold.

The best Mizzou apparel right now

These are the pieces Mizzou fans reach for most, from the varsity hoodie to the mesh shorts that show up at every tailgate.

How to dress for a Mizzou game

Columbia, MO gets everything from warm early-season afternoons to chilly late-fall nights, so it pays to own pieces for both.

Color tip: Mizzou colors are black and gold. Match one color on top and keep the rest neutral (black, white or denim) for a clean look that still reads as Mizzou from across the stadium.

Mizzou tailgate essentials

Tailgates are long, so comfort matters as much as color. Mesh shorts are the easiest piece to live in all day, an oversized tee layers over anything, and a hat handles sun and bad hair days alike. If the game runs late, toss the hoodie in the car.

Sizing and fit

Not sure? Size exchanges are free, so you can swap if something doesn't fit right.

Mizzou gift ideas

Shopping for a student, a new admit, a proud parent or an alum? These are easy wins:

Why the Mizzou logo is upside down

The upside-down print is UPSIDE's signature. It flips tradition for fans who want their Mizzou pride to look different from what everyone else bought at the bookstore, while staying officially licensed. Read more about the meaning behind upside-down apparel, or see the Mizzou collection launch.

Mizzou apparel FAQ

Is UPSIDE Mizzou apparel officially licensed?

Yes. Every UPSIDE Mizzou piece is officially licensed by the University of Missouri.

What are Missouri Tigers colors?

Mizzou colors are black and gold. Every piece in the UPSIDE Mizzou collection is built around them.

How fast does it ship?

Orders ship in 1–2 business days from Florida, and shipping is free on orders of $125 or more.

What if it doesn't fit?

Size exchanges are free, so you can swap for a different size if something doesn't fit.

Why is the Mizzou logo upside down?

The flipped logo is UPSIDE's signature. It's a statement for fans who want to rep Mizzou with confidence without looking like everyone else in the stands.

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